The question
LinkedIn messageThanks for connecting, {{firstName}}. Curious: how is {{company}} handling {{problem}} these days? Most {{role}}s I talk to are {{commonApproach}}, and I am trying to see what is actually working.
Templates
The first message after someone accepts sets the tone. Open with a question or something useful, not a calendar link.
Thanks for connecting, {{firstName}}. Curious: how is {{company}} handling {{problem}} these days? Most {{role}}s I talk to are {{commonApproach}}, and I am trying to see what is actually working.
Thanks for connecting, {{firstName}}. Saw you are working on {{initiative}}. We put together {{resource}} on exactly that; happy to send it if useful. No strings.
Thanks for connecting, {{firstName}}. Straight to the point, since your time is short: we help {{role}}s at companies like {{company}} {{outcome}}. {{peerCompany}} saw {{result}}. Is that something you are looking at, or not a priority right now?
Pair LinkedIn with email? Check your sending domain is set up first. SPF, DKIM and DMARC checker →
Thank them briefly, then ask one genuine question about their work or offer one useful thing. Save the pitch until they reply.
A day or two later. Messaging seconds after they accept feels automated; waiting weeks loses the moment.
Yes. Prospects who see you on both channels are more likely to reply, as long as the messages are coordinated and you stop both when they respond.